Committee on Standardization records, 1919.

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Committee on Standardization records, 1919.

http://www.worldcat.org/oclc/50145003

Collection contains two copies of the REPORT ON WORK OF THE COMMITTEE ON STANDARDIZATION. The report describes the organization of the J. Walter Thompson Company, the functions of its departments, recommended training courses of employees in each department, and personal and educational characteristics sought in new employees. A memorandum noting some of the changes in the revised report is also included in the series. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History.

ca. 350 items (.3 linear ft.)

Duke University Libraries, Duke University Library; Perkins Library

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SNAC Resource ID: 7621149

Duke University Libraries, Duke University Library; Perkins Library

Related Entities

There are 2 Entities related to this resource.

John W. Hartman Center for Sales, Advertising & Marketing History

http://n2t.net/ark:/99166/w68d3m75 (corporateBody)

J. Walter Thompson company

http://n2t.net/ark:/99166/w6w70fpn (corporateBody)

Advertising agency. From the description of Radio programs, 1953-1961 and n.d. [sound recording]. (Duke University Library). WorldCat record id: 37954564 After graduating from Mount Holyoke College, Lois Gaeta worked at the J. Walter Thompson Company advertising agency as a script writer for television and radio commercials during the years 1955 through 1961. Later in her career, Gaeta worked in video and in continuing education programs in the medical profession. ...